Our mission
Our mission statement is our top level statement of why we exist as a firm.
Our mission is to:
Provide outstanding legal services that deliver the best possible client outcomes.
Our vision
Our vision statement is a more internally-facing “what we want to be” statement. Our vision is:
- To be our clients’ trusted advisors
- To be a great place to work
- To be a profitable firm
- To have an outstanding reputation in the legal and other professions
Some examples of what this means in reality
- Trusted advisors: we are more than just lawyers – our clients come to us because we are people they can talk to about what matters to them; we are ethical; we focus on our chosen markets to achieve excellent brand awareness; we are outward-looking.
- A great place to work: we reward our people competitively; we inspire, lead and manage our people so they value and enjoy their work; we are committed to their continuing professional development and continuous improvement of our systems and our technology.
- A profitable firm: we make a fair profit that secures the sustainability and viability of the firm; we meet our business objectives; we are here for the long term.
- Outstanding reputation: we recruit high calibre people; clients and other professionals recommend and champion us; legal directories and other market influencers praise us.
Our values
Our values illustrate what our clients can expect from us, and what we can expect from ourselves:
- Expert
- Insightful
- Commercial
- Trustworthy
- We care.
Some examples of what this means in reality
- Expert: we know the law; we have great know-how; we know our clients’ businesses; we are innovative in the solutions we find for them.
- Insightful: we understand our clients, and developments in their markets; we are confident in our own value and the value of the advice we give.
- Commercial: we provide positive solutions for clients (“Yes you can!”); we work profitably; we understand our clients’ finances; we provide realistic cost estimates.
- Trustworthy: we provide robust advice; our systems protect confidential data; we are not only honest and accountable but also understand our clients’ aims, objectives and goals; compliance is established in our culture.
- We care: we are passionate about our clients’ success and will strive for it; we are tenacious in protecting our clients’ interests; we look after our colleagues; we treat people fairly; we care about the quality of our work; we care about the environment.